GEO Website Optimization – Archer Strategies

Archer Web Strategies rebuilds your website for AI visibility: a GEO audit, answer-first page architecture, JSON-LD structured data, llms.txt and AI-crawler configuration, and an off-site review and citation plan. Projects run $2,500–$8,000 with published pricing; citation changes typically become measurable within 60–90 days.

What the engagement includes

GEO audit. Live prompt testing across ChatGPT, Perplexity, Gemini, and AI Overviews to establish who gets cited today and why.
Query map and page architecture. The literal questions your buyers ask, clustered by intent, each mapped to a page that answers it.
Content build. Answer-first pages with extractable substance: numbers, dates, comparison tables, and FAQ pairs. Every factual claim dated.
Technical layer. Organization, FAQPage, Article, and Service schema; max-snippet directives; llms.txt; explicit AI-crawler allowance.
Off-site plan. The review platforms and roundups that gate citation in your category, the thresholds, and a program to clear them.
Measurement. Citation tracking across engines plus AI-referred inquiry tracking, reported monthly on retainers.

What makes our version different

Two things. First, the work is done by a senior consultant, not generated at volume: fewer pages, each built to be citable. Second, GEO here connects to a sales process. Gene Bohensky has built B2B sales systems since 2011, so the inquiries GEO produces land in a pipeline designed to convert them, not an unattended inbox.

Where we are honest about fit

If you want hundreds of programmatic pages per month at the lowest possible price, a platform such as Gushwork will out-produce us. Our model wins where quality per page, local trust, and strategy matter more than volume. See the comparison pages below and decide with the trade-offs in view.

Engagement	Investment	What you get
AI Readiness Assessment & Strategy Session	Starts at $750	Five-dimension assessment, prioritized roadmap, 30/60/90-day plan.
Project engagements (GEO build, operations automation)	$2,500–$8,000	Scoped, fixed-fee implementation with defined deliverables.
Ongoing strategy & implementation retainer	from $1,500/month	Monthly strategy, execution, measurement, and optimization.

Frequently asked questions

Do you work with our existing website or rebuild it?

We work with what exists wherever possible. Most GEO gains come from restructuring, schema, new answer pages, and off-site work, not from replatforming. A rebuild is recommended only when the current site blocks the work technically.

Do you write the content or do we?

We write it, from your verified facts, in your voice, and you approve every claim before publication. Expect to spend a few hours a month on facts and approvals; a program that needs nothing from you is inventing things.

Which platforms do you support?

WordPress is our primary platform, including delivery of content as a safe importer plugin. Other CMSs are supported for the strategy, content, and schema layers.

How is progress reported?

Monthly: citation checks on the target prompt list across the major engines, AI-referred inquiries, and the off-site threshold progress (reviews, mentions, roundup inclusion).